دور مواقع التواصل الاجتماعي في نمو التسويق السياحي – اقليم كوردستان أنموذجاً -

Abstract

The research aims to shed light on two important and interrelated vari-ables in the work of tourism marketing the first variable - independent (social networking sites) and the second variable dependent (tourism marketing) where a major question emerged to us represented in (what is the impact of social networking sites on the growth of tourism mar-keting) The question stems from three main hypotheses. The statistical program (spss) and the (Excel) program were relied upon to analyze the research data. Many different statistical tools were used the most standard deviation - cor-prominent of which were (arithmetic mean relation) where the questionnaire was distributed on (400) Baghdad audience on both sides of Karkh and Rusafa (research sample) and a number of results have been produced including them (there is a statistically significant correlation between social networking sites and tourism marketing) and also (there is a significant effect between social networking sites in tourism marketing) as well as (there is a significant effect between the dimensions of social networking sites together in tourism marketing) The results also showed that the results showed that there was an effect between the dimensions of social networking sites and the dimensions of tourism marketing the impact rate was 79%.